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Difference between revisions of "Online-behavior vocabulary"
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===<code>browser</code>=== | ===<code>browser</code>=== | ||
| − | The ID of the browser extension where the ImportEvent originated | + | The ID of the browser extension where the ImportEvent originated. This represents a unique install instance of the browser extension. E.g. urn:740a23c0-c5f0-4809-80e5-74608d95f912 |
* domain: <code>ImportEvent</code> | * domain: <code>ImportEvent</code> | ||
* value: <code>xsd:string</code> | * value: <code>xsd:string</code> | ||
===<code>connector</code>=== | ===<code>connector</code>=== | ||
| − | The ID of the connector supplying data for the ImportEvent | + | The ID of the connector supplying data for the ImportEvent. E.g. org.eclipse.higgins.js.pds.gap |
* domain: <code>ImportEvent</code> | * domain: <code>ImportEvent</code> | ||
* value: <code>xsd:string</code> | * value: <code>xsd:string</code> | ||
Revision as of 13:41, 16 May 2011
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A vocabulary for describing people's online (esp. web surfing) behavior. Imported by Persona vocabulary.
Files
- SVN source: online-behavior.owl
UML Overview
Classes
SearchEvent
An instance of a search session. E.g. typing "wedding dress" into Google.com
- 1..1 at
ImportEvent
An instance of an online behavior import session. E.g. Google Ad Preferences were imported to your Anonymous Web Profile
- 1..1 at - dateTime of the event
- 1..1 browser - ID of the browser plugin that did the import. This represents a unique install instance of the browser extension. E.g. urn:740a23c0-c5f0-4809-80e5-74608d95f912
- 1..1 connector - identifier of the connector type that did the import. E.g. org.eclipse.higgins.js.pds.gap
PageVisit
A web page being visited
- 1..1 webpage
- 1..1 h:start - dateTime when you start your visit to this page
- 1..1 h:end - dateTime when you end your visit to this page
- 0..1 alg-1
- 0..1 alg-2
InterestTopic
Some topic that, based on behavior or explicit data entry, the user appears to be interested in (or uninterested in)
- subClassOf
skos:Concept - 0..1 explicitInterest
- 0..N observedInterest
InterestTopic subClasses
Hundreds of subclasses and (sub-subClasses, etc.) such as Travel, Travel > WorldDestinations > Africa > EasternAfrica ...etc.
Attributes
alg-1
Output of an algorithm that determines interest from page visit data
- domain:
PageVisit - value:
InterestTopic
alg-2
Output of an algorithm that determines interest from page visit data
- domain:
PageVisit - value:
InterestTopic
at
The instant the search was initiated
- domain:
PageVisit - value:
xsd:dateTime
browser
The ID of the browser extension where the ImportEvent originated. This represents a unique install instance of the browser extension. E.g. urn:740a23c0-c5f0-4809-80e5-74608d95f912
- domain:
ImportEvent - value:
xsd:string
connector
The ID of the connector supplying data for the ImportEvent. E.g. org.eclipse.higgins.js.pds.gap
- domain:
ImportEvent - value:
xsd:string
import
An ImportEvent instance.
- value:
ImportEvent
interest
Attribute of a p:Person. An interest of that person
- domain:
p:Person - value:
InterestTopic
explicitInterest
User has explicitly said that she is interested (true) or not interested (false) in this topic.
- domain:
InterestTopic - value:
xsd:boolean
observedInterest
Everytime we think you're interested in this, a dateTime stamp is added
- domain:
InterestTopic - value: xsd:dateTime
search
A SearchEvent instance.
- value:
SearchEvent
searchTerm
A term used in the search event
- domain:
SearchEvent - value:
xsd:string
visit
A PageVisit instance
- value:
PageVisit
webpage
A web page being visited
- domain:
PageVisit - value:
xsd:anyURI
Example
Here is an example that shows a person (me) that has explicitly expressed an interest in YogaAndPilates and who has been observed a couple of times to be interested in CardGames:
:a348912365
rdf:type int:CardGames ;
online-behavior:observedInterest
"2011-01-01T01:00:00"^^xsd:dateTime , "2010-01-01T00:00:00"^^xsd:dateTime .
:e845798274501
rdf:type int:YogaAndPilates ;
online-behavior:explicitInterest
"true"^^xsd:boolean .
:me rdf:type persona:Person ;
online-behavior:interest
:a348912365 , :e845798274501 .